The iGizmo team at Dennis Publishing describes how Digital Publishing Suite helped it top the iTunes charts, increase its readership and develop advertising partnerships using engaging reading experiences.
Category: Adobe
Flash Professional CS5.5 new features for mobile and tablet development.
Watch the above video to know the new features in Flash Pro CS 5.5 specifically for mobile and tablet development.
Paul Trani shows how to setup documents, scale assets, share assets, rasterize for better performance and publish to iOS and Android.
This morning Adobe Releases Creative Suite 5.5, Now Shipping with Trials Available. you can download here.
Mint launches “on the decade” iPad application

Mint launches “on the decade” an ipad application, its probably the first newspaper first ipad application, quite cool and interesting. Wish to see more initiatives from other news agency to go on digital publishing.
Watch the above video to “hear what the editor of India’s second largest daily business newspaper thinks about the future of digital publishing, the launch of the paper’s first iPad app, and the impact of tablets on India’s newspaper industry.”
You can download the application here
vivek
“Adobe Wallaby” Convert Adobe Flash FLA files into HTML and reach more devices!
“Wallaby” is the codename for an experimental technology that converts the artwork and animation contained in Adobe Flash Professional (FLA) files into HTML. Wallaby is not a final product and is still in the testing and validation phase. We are not yet able to commit to a roadmap for this experimental technology.
vivek
Apple iPad Magazine “Boundless Beauty”
Another beautiful example of Apple iPad magazine using the Adobe Digital Publishing Suite.
“Living created its 20th anniversary “Boundless Beauty” special edition using the Adobe Digital Publishing Suite. With high-impact design and stunning photography, the digital edition uses Adobe tools and viewer technology to create an immersive, cinematic experience with interactive content and advertising.”
I am curious can we used Adobe digital publishing for iPhone development!!.
vivek
New experiences in digital magazines on Apple ipad
A recent presentation from Adobe Max 2010 to know how Adobe’s Digital Publishing Platform is creating some new experiences in digital magazine on apple ipad
“They describe the process of working with WIRED magazine to design a new user experience for digital magazines. Learn how content informed the interface decisions, how WIRED is making use of the new possibilities for interactivity”
Another example from Condé Nast magazine which is also interesting and have similar pattern.
If you are interested in process how Adobe in Design can help you achieving this. Watch the above video. i would like to experiment with this and will share some examples.
vivek
Pointroll in your pocket: The how and why of mobile advertising with Flash player 10.1
A recent presentation from Adobe max 2010 about how flash player 10.1 can be used creatively for mobile advertising.
“Join Todd Pasternack and Chris Deely of leading rich media provider PointRoll as they discuss the present and future of rich media mobile advertising. Learn how and why you should leverage Adobe Flash Player 10.1 in your mobile campaigns. They’ll explore the overall strategy and creative use of device features and take a look at some code optimized for mobile development. They’ll also touch on some of the future uses of Flash Player, including leveraging existing assets, implementing IAB standards, and serving ads into mobile Adobe AIR applications.”
vivek
Adobe Flash Platform Summit 2010 India

Adobe is organizing a two day conference in Bangalore, India on August 25th and 26th. The Adobe Flash Platform Summit will be the great place to update yourself and to learn about their latest technologies and network with other industry professionals.
With 40+ sessions spread over 2 days, the conference promises to be bigger than ever. Day 1 will be focused on RIA development and Day 2 will be focused on RIA design. Apart from the Adobe experts, listen and interact with the vibrant Flash Platform community. Registrations are open and you can pay electronically as well at the website.
Some great news I have some discount codes I can give away to people interested to attend. If you are interested and want to get one, just leave a comment on this post with your thoughts on the future of the Flash Platform. What features would you like to see supported? How do you see the technology being adopted in India? Are there any obstacles to overcome?
I will be there, let’s keep in touch and see you there. 🙂
vivek
Wired Magazine’s iPad Edition Goes Live, have a look :)
Wired’s first digital edition is now available for the iPad and soon for nearly all other tablets. I have post about it earlier and find it cool. Interesting thing is they mention this app is designed to deliver rich reading environment, using new digital publishing technology developed by Adobe. 🙂
In case you don’t know Apple Won’t allow flash on iphone!!.
Wired is finally, well, wired. Have a look.
vivek
Adobe Devnet Article: Creating graphic effects using the new Deco scripts in Flash Professional CS5

A new article posted in Adobe Devnet by Jonathan Duran on “Creating graphic effects using the new Deco scripts in Flash Professional CS5“. Check it out if you are intrested doing some cool effects using new Deco tool.
vivek
Live webinars: Adobe Developer Week Is Next Week
Building Multi-Screen Applications with the Adobe Flash Platform and Adobe Creative Suite 5
Monday, May 10, 2010 | 11:00 AM US/Pacific
Building Mobile Applications with Adobe Flash Professional CS5: Create a Game
Tuesday, May 11, 2010 | 11:00 AM US/Pacific
Creating Sexy Applications with the Adobe Flash Platform: Designer-Developer Workflow
Wednesday, May 12, 2010 | 9:00 AM US/Pacific
Building Desktop Applications with Adobe AIR 2.0
Friday, May 14, 2010 | 4:00 PM US/Pacific
vivek
Steve Jobs: Flash is No Longer Necessary!! what you think?

Steve Jobs recently posted a long letter on Adobe Flash, why Apple has decided not to support it on the iPad, iPhone and iPod touch.
The letter is a clear, in-depth view in all of Flash’s defects from Apple’s point of view, and while we’re sure it will be dissected over and over again in the upcoming days (especially the part about Flash not being open), you have to admire its frankness.
In short, Steve Jobs claims Flash drains the battery of mobile devices; it’s not very good for multi-touch operation; and its performance, reliability and security are all shoddy. It’s also a proprietary system, and while Jobs admits that their mobile OS is also proprietary, he claims that web standards should be open, like HTML5, CSS and JavaScript.
Most importantly Apple doesn’t want “a third party layer of software [to] come between the platform and the developer.” Finally, Jobs concludes, Flash is a relic. “Flash was created during the PC era –- for PCs and mice,” he says, “but the mobile era is about low power devices, touch interfaces and open web standards –- all areas where Flash falls short.”
It’s a long discussion and i love adobe flash since long time. what you think, Do you think flash will survive in next years? Write us? i like to hear from you.
vivek
Comparison of performance of Flash Player 10.1 and HTML 5 on Mobile Devices

Michael chaize, Adobe Flash Platform Evangelist rececntly did a Comparison of performance of Flash Player 10.1 and HTML 5 on Mobile Devices. It’s really great, check it out 🙂 super cool.
Thanks Michael for sharing.
You can read more here.
vivek
New features in Adobe Flash Professional CS5
1.Code Snippets panel
Reduce the ActionScript 3.0 learning curve and enable greater creativity by injecting prebuilt code into projects.
2.Creative Suite integration
Enhance productivity when using Adobe Creative Suite components such as Adobe Photoshop, Illustrator, InDesign, and Flash Builder
3.XML-based FLA source files
Manage and modify projects using source control systems and collaborate on files more easily.
4.Wide content distribution
Publish content virtually anywhere, using Adobe AIR for desktop applications and mobile platforms including the iPhone, or Adobe Flash Player for browser-based experiences.
5.Flash Builder integration
Use Flash Builder as your primary ActionScript editor for Flash Professional projects.
6.Video improvements
Streamline video processes with on-stage video scrubbing and a new cue points property inspector.
7.Spring for Bones
Create more realistic inverse kinematic effects with new motion attributes added to the Bones tool.
8.Deco drawing tools
Add advanced animation effects with a new comprehensive set of brushes for the Deco tool.
if you like to know more details about it, read here. http://www.adobe.com/products/flash/whatsnew/
vivek
Video: Adobe AIR for the iPhone and Android OS using Flash Pro CS5
Watch video of Adobe Flash Professional CS5 and Adobe AIR creating applications for iPhone, iPad and Android(Motorola Droid).
Cool 🙂
vivek