Pointroll in your pocket: The how and why of mobile advertising with Flash player 10.1

A recent presentation from Adobe max 2010 about how flash player 10.1 can be used creatively for mobile advertising.

“Join Todd Pasternack and Chris Deely of leading rich media provider PointRoll as they discuss the present and future of rich media mobile advertising. Learn how and why you should leverage Adobe Flash Player 10.1 in your mobile campaigns. They’ll explore the overall strategy and creative use of device features and take a look at some code optimized for mobile development. They’ll also touch on some of the future uses of Flash Player, including leveraging existing assets, implementing IAB standards, and serving ads into mobile Adobe AIR applications.”

vivek

Spotify mobile music application: experience it!

Spotify mobile music application

Have a look to this popular Spotify music application which attracts me for various reasons like unified user experience on multiple mobile platforms and clean User Interface. See how easy it is to access your favorite music on Nokia, Samsung, Sony Ericsson, iphone and other mobile phones powered by TAT.

“Spotify offers you legal and free access to a huge library of music. All you need to do is create an account and download our streaming music player.” I also like this little spotify concept animation video which you can see above is simply amazing 🙂

Few important things to consider when you design an User Interface for mobile device

  • Scale your app across multiple platforms
  • Deliver an attractive unified user experience.
  • Efficiently handle different screen sizes and form factors
  • Fast and easy navigation

vivek

Adobe Devnet new article: Developing for the Apple iPhone using Flash!

flash cs5 for apple iphone

VIa Adobe, Adobe now makes it possible to create applications for the Apple iPhone using the Adobe Flash Platform. You heard right: We’re really excited to bring this new capability to Flash designers and developers—the ability to target the iPhone with ActionScript 3 projects. You will be able to test this functionality in the forthcoming beta release of Adobe Flash Professional CS5 on Adobe Labs.

Watch a demonstration of applications from the Apple App Store built using Flash technology. 

Applications for iPhone:Developer FAQ

Well a a great news for Flash mobile developers! But still having flash player on Apple iPhone is something which we are waiting for 🙂

vivek

what can we make with Flash Lite!

Via Biskero, Dale posted a new Flash Lite training video to tell us what can we make with Flash Lite.

Here you will look at some of the categories of what can be created using Flash Lite, some demonstrations of applications and content that have been developed by the Flash mobile community.

vivek

Intel set-top box running Flash Lite 3.1

Via Serge Jespers, Intel’s Developer Forum Engadget recorded a demo of an Intel (an Open Screen Project partner) based set-top box running a Flash based user interface and Flash based applications. The heart of this set-top box is Intel’s CE 3100 Media Processor which according to Engadget “combines an 800MHz Pentium M core with a proprietary video processing core all on one chip. That’s about as much power as a 1.2GHz Atom”.

The video demonstrates the Flash UI on top of a Linux operating system. It shows how you can add Flash based applications on top of a video signal coming from the tuner and run full screen Flash based applications. The future is bright for the Flash Platform! Flash on!

Looks like an early stage development, and lot of work is required in User interface to make them smart!!.

vivek