Making Clients Part of the Design Process

The Importance of making clients part of the design process. Nice presentation.

Why collaborate with your clients? Because when clients and designers work together as equals towards a shared goal, they can feel like they’re part of the design process. Facilitated collaboration can inform and inspire your design team, so you are empowered to create great design work. It can also create alignment, which contributes to ongoing trust and ownership from all parties involved. via Frog

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